Synamedia Go functions as a cloud-native, modular OTT platform where the Foundation layer provides core operational services, while optional Go Packs extend functionality. Integrations with third-party partners, deployed configurations, and UI clients complete the end-to-end streaming service.
Deployment of Synamedia Go follows a SaaS-driven model that minimizes infrastructure overhead for operators.
Fully hosted and maintained by Synamedia
Continuous delivery of platform updates, enhancements, and security patches
Multi-tenant cloud environment with high availability and auto-scaling
To launch a service, operators connect Go to:
Their content sources (VOD, linear channels, EPG/metadata)
CDN & DRM ecosystems
UI applications
Billing/Identity providers (via Go.Monetise)
Metadata and analytics partners These integrations are supported via REST APIs, SDKs, and pre-configured connectors.
UI applications (web, mobile, TV) can be:
Built by operator teams
Delivered by Synamedia's UI partners
Based on white-label templates with configurable branding
Configuration involves setting up the service layer, user experience rules, business logic, and content workflows within Synamedia Go.
Operators configure:
Content catalogs and ingestion parameters
Live channel mapping
Metadata sources and enrichment pipelines
Regions, markets, and device permissions
Using Go.Monetise, configuration includes:
Subscription tiers, bundles, coupons, and promotions
Pay-per-view products and transactional pricing
Ad insertion rules (for AVOD/FAST)
Trial periods and entitlement rules
Go.Personalise enables configuration of:
Recommendation strategies
Homepage layout rules
Ordering of rail types and focal content
Parental control logic and content restriction filters
Operators can configure:
Logging & analytics endpoints
Dashboards for service operation
Quality-of-service thresholds (buffering, latency alerts)
A/B testing logic (depending on integration)
