The table below describes the various swimlane types.
Swimlane Type
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Description
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|---|---|
Mixed Swimlane | This is a swimlane type that has content from various sources. |
Editorial:
• Editorially On Demand • Editorially Linear |
• Editorially Applications
• Editorially Subscription Packages
• Editorially Keyword Search
This classification type is used for editorially curated VOD or linear content. Unlike other swimlane types, assets are added to this swimlane manually by the operator.
The user cannot change the editorial swimlane to non-editorial and vice-versa once it has been created.
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On Demand:
• On Demand Content • Nested • Shop Root • Favorite Classifications
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Used for VOD assets.
• Based on the defined classification ID in ADI metadata, the content is displayed in the swimlane or a new swimlane with an unique ID is created and the rules are defined for it. Based on the rules defined the content is displayed. • Nested Swimlanes are grouped swimlanes. One swimlane can contain one or more swimlanes under it. • This swimlane displays Providers. Each Provider displayed in Shop Root type is swimlane is called as a Shop. • This swimlane displays
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Recommendation:
• Preference • Because you watched the content • Because you watched the genre • Most popular
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Used for content similar to what the user has already viewed. This classification type is used for content taken from the recommendation service. Recommendations are drawn from:
• Preference - personal recommendations for this user • Because you watched the content - recommendations based on recently viewed VOD content. “Because you watched” classifications can result in more than one swimlane for a given page. • Because you watched the genre - recommendations based on a recently viewed VOD genre. “Because you watched the genre” classifications can result in more than one swimlane for a given page. • Most popular - The most viewed content specific to a time period is displayed here.
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Recent:
• Continue Watching • Watch again
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Used to retrieve partially/fully watched content for the specific user and next episode for episodes watched by the user.
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Library:
• Rentals • WatchList • Library DVR • Downloads
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• “Rentals” is used for getting TVOD rentals • The content added by the user is available in the user's "WatchList" • The recordings and the booking of the user are displayed here • The downloaded content of the user are displayed here
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Linear TV:
• Channels • Channel Genres • Mixed Channels • Linear TV Events • Broadcast Schedule
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• Channels grouped by favorite channels, list of all channels, last tuned channel. • Channels grouped by genre. Clicking on a genre displays guide filtered by the selected genre. • Swimlane that has channels from all channel-groups such as Regular, Favorites and Last Tuned • Events that are grouped by current events •
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Promotion:
• Deals
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Deals swimlanes enable the Service Provider to offer discounted, promotional content (e.g., 5% off).
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